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“It” Shatters Box Office Expectations In Opening Weekend

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One of the most unexpectedly frightening things about the Stephen King film adaptation of It was how monumentally successful it’s opening weekend was.

Estimated to gross around $117.2 million for its debut the movie ended up racking in $123.1 million making It the most successful domestic horror film launch in history.  And all of this on a weekend when parts of the country were devastated by Hurricane Irma affecting movie sales by as much as 5%.

So far this year only Beauty And The Beast and Guardians Of The Galaxy Vol. 2 have generated larger openings.  Prior to this weekend Paranormal Activity 3 held the record for most successful horror launch at $52.6 million back in 2011.

With numbers like these expect to see movie houses jumping at the opportunity to recycle old horror classics with a new-age polish.

@_PatrickLawlor

FURIOUSFANBOYS Writer
Patrick Lawlor is a writer/comedian who studied improv and sketch comedy at the Upright Citizens Brigade in New York.